In today's fast paced world, where the crossover between work and leisure time has become increasingly blurred, and just finding enough of a window in your day to plan new and exciting things to do has become a challenge, it struck us that people might find a definitive guide to life's best experiences both useful and interesting. Our vision was to replace the time invested ploughing through countless City guides, travel books and magazines with a singular world wide web forum where the earth's best experiences could be raised and reviewed, not just by an editor and his team (although we do have very good ones), but by everyone.